Search Engines and your Website
Starting a new website, or revamping an old one, can be a daunting task for anyone who doesn’t know anything about the internet.The whole point of having a website is to advertise your products or services and to bring in a good number of visitors. Every website that wants to found by visitors needs to be first recognized by a search engine.
Search Engine Optimization
A web developer or internet marketer is a good place to start because they are considered experts in getting any website the best ranking on a search engine.
In order to do this they use search engine optimization (SEO).It is a practice that works out ways of getting website recognition on a search engine and pulling in visitors through the use of targeted keywords or phrases.
A great SEO strategy is needed for new websites. A great strategy helps to make an impact online. Learning the basics and starting with the basics creates a solid foundation in creating a website that will have a top ranking on any search engine.
Google is usually the targeted search engine for website owners to be ranked at the top. Most tips for SEO give ways of making the website Google friendly. Google is seen as the number one search engine.
If you are wondering on where to start get the best SEO and how to make an impact, look no further. Here are a few tips that you can use to make your website the best for people and search engines.
It’s all in the domain name
It is best to register the domain for a long period of time. Websites that are old or older are given an online presence on search engines. If the domain name is really good, there is a possibility that the page will have a good page ranking overtime.
Speed of the Website
A good code is needed for a website to be fast. Google prefers websites that are fast. Having large files or images, an old code, Flash can defer the search engine from giving the website a desired spot. Avoid being given the boot by Google by using a new code.
Formation of the Website
In order for your website to have a good structure, it is essential to have the following bases covered; title, sitemap, blog, header tags, website description, robot.txt files, content, etc. When these are covered you can be sure that your website is search engine friendly.
For the website to be found by users and search engines, targeted keywords (or phrases) are key to finding interested customers in goods and services being sold. Content should revolve around the keywords. Always remember not to clutter the webpage with the keywords.
Keywords work as a guide for the visitors. The first sentence of the webpage should mention the main keyword. Keyword density on a website should be between 3-4%. Avoid stuffing the website with the keyword by repeating it in titles, image titles or alt tags.